Facebook’s revenue estimates for 2010 were in the range of $1B to $1.5B  One source of Facebook’s revenue is from Ads.  Given there are 600 million plus people on Facebook and that it’s and growing at a rapid rate, the potential for record breaking revenues in 2011 is very possible.  So if you would like [...]

A comment on how many B2B companies seem to be sticking with traditional lead generation programs, while watching the number and quality of their leads decline.

A marketing person has many tools at his disposal for generating awareness and supporting the selling effort.  While there are numerous marketing communication tools, there are also numerous mixes for these tools. The following is a list of some of the more common tools along with examples of their use and some considerations. One important [...]