For those who are creating a web site and want to gather data on how your                

 Trivia Corner : Where did the expression”Things are
tied up in red tape” come from?
Last week’s answer: Jazz musicians during
the 20s & 30s called getting a gig in a
town or city an apple. If you got a gig
in NYC it was a Big Apple

site is [...]

The definition of the ONLY metric to use in developing 2010 Marketing plans.

A checklist for a CMO of implementable tactical programs that will help in meeting 2009 goals and objectives.

Suggestions on how to minimize risk, while generating revenue when dealing with older products.

A checklist to gauge how effectively you are focusing on your installed base of customers.

A response to Barbara Bix’s comments, suggesting that Marketing decision makers are incented not to buy by management, and offering alternative strategies to Marketers to help weather the times.