I don’t know about you, but if I call one more 800 number and get a robotic voice asking me to express my need or press one for whatever, I am going to just hang up and cancel that account. Now I realize that 800 numbers (one channel into a contact center) is a cost [...]

A nagging reminder for Marketing people and CMOs about what they can and should be doing re: planning for 2011.

Comments on how Amtrak missed an opportunity to build customer satisfaction when their service failed the Friday before Labor Day. #amtrak

The answer is YES! I would advise you to go to the next tradeshow, so you can tell the next generation that you were one of the last to see one. Recent data indicates that tradeshows have been on the decline for a number of years. Reasons for this vary but two are the economy [...]

A review of Nicholas Carr’s book The Shallows and some questions as to how this applies to us individually and to Marketers.

Recommendations for sales people on how to use LinkedIn to generate sales.

Recommendations on how to conduct meetings where the attendees are physically there but using laptops and blackberries to be “always on.”

A post quantifying the first year of our web site, along with a summary of the advice we provide clients regarding their web sites.

5 implementable steps that answer the question, Digital Marketing – What Should I Do First?

Kristin Dziadul, a digital native, discusses her most important social media tool and its implications to businesses trying to reach her generation.