The Decline of Project Management

I have often wondered if it was just me or has the quality of project management declined considerable?

Just recently on a business  trip, I was  talking to two other people over dinner. During the conversation, I learned that one individual was a project manager for a very large engineering firm and the other individual […]

Sales and Distribution

A 2014 update on three of our most popular blogs, covering choosing the best sales organization and the pros/cons of Direct and Indirect channels. […]

5 Marketing Communication Tools – Updated

A 2014 update of our most popular blog, first published in June 2010, covering 5 Marketing Communication tools. […]

The Role of Marketing – Yesterday and Tomorrow

A discussion of the traditional role of Marketing versus the “new” Marketing, which is influenced by the changes brought on by digital tools. […]

The Basics of a Business Plan Part One

Business Plans are critical to any enterprises.  But there are enterprises that either have only a partial plan or no plan at all.   Having no plan is like a ship without a rudder; you will be afloat but are drifting at sea with no direction. Business plans should contain all the disciplines of the enterprise. […]

The Fiscal Cliff and Marketing – Part II

The Fiscal Cliff issue highlights four common traits that a President and CMO must have in order to see their agenda achieved. They are shown here. […]

Which Sales Channel Is Best?

Dick Lush and I are discussing Sales Channels at the Rhode Island Business Exchange on May 3rd. We welcome your participation. […]

2 Suggestions For Employing Contractors

As the economy picks up steam,the use of contract workers continues to increase. Here are two suggestions on how to optimize their work output. […]

Marketing Checklist for 2012

The 2012 planning and budgeting process is well underway. Here is a checklist for Marketers to follow to make sure nothing is overlooked. […]

Is your company’s management ready for growth?

One popular strategy for companies is a growth strategy that focuses on sales (revenues), or market share (SOM), or assets, or profits.   Regardless of which growth strategy/target one picks, often overlooked is; are the management and its structure ready and prepared for growth.

Typically companies go from a very simple organizational structure to some form […]